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Original Phoenix

Together We Rise

Some situations call for a fast outside perspective. Others need a structured diagnosis before a raise, board meeting, key hire, or strategic shift.

Spark

A no-charge 45-minute confidential founder conversation

You get an honest outside read on what’s happening, help sorting through what feels stuck, and a straight recommendation on whether to act now, keep observing, or go deeper. No obligation. Book here

Diagnostic-to-Action Path

Every engagement is led by an operator with 20+ years building GTM and brand strategy for Samsung, BMW, Porsche, and eBay, supported by a bench of specialists in finance, operations, and organizational psychology.

Diagnostic

2,500.00 USD

90-minute status-quo read on what's slowing momentum: traction, GTM, execution, decision-making, leadership, team dynamics. Not more discussion, but naming what's load-bearing, what's creating friction, and where signal is lost.

    • Operator-led working session

    • Review of your current traction, GTM, execution, and decision points

    • Identification of friction slowing momentum

    • Clinical Friction Map via the Vindtage Protocol™ in 5–7 days

    • Prioritized next moves

    • See what is actually blocking traction

    • Avoid solving the wrong problem

    • Pressure-test GTM, execution, leadership, or fundraising assumptions

    • Make the next decision with more confidence

    • Create alignment before a board meeting, raise, hire, or strategic shift

    • You need a clear diagnosis before acting

    • You are preparing for a raise, board meeting, or key hire

    • You suspect GTM, execution, or leadership friction but need it named clearly

    • You want a practical map before committing to a larger engagement

    • Before board meetings

    • Before raises

    • Before making a hire they'll regret

You leave with: A 2-3 page Friction Map naming what's load-bearing and what's creating friction, plus prioritized next moves.

Sprint

6,500 USD

4-week, execution-heavy advisory sprint to turn friction into forward motion. We work with you on the systems, workflows, and operating changes needed to get momentum moving again and make it stick.

    • Full diagnostic review

    • Weekly operator-led working sessions

    • Defined output built around your bottleneck

    • Practical 90-day action plan

    • Clear priorities, owners, and next moves

    • You know something needs to change

    • You need more than advice

    • You want a concrete operating plan

    • You are preparing for a high-stakes milestone

    • You need expert help turning the problem into the next move

    • You already know what's slowing you down and need it fixed, not just named

    • You need new systems, workflows, or decision processes built, not just recommended

    • A single session or map won't move the needle, you need weeks of hands-on execution

    • You're rebuilding your GTM, pipeline, or operating rhythm ahead of a raise, board meeting, or key hire

    • Repositioned GTM narrative

    • Pre-raise operating package

    • Sales or pipeline review

    • 90-day traction plan

    • Growth plan around a specific constraint

    • Founder decision framework

You leave with: A working 90-day action plan and the systems, workflows, or operating changes needed to run it.

Operator

starting 3,500 USD/m

3-month embedded engagement giving founders a coordinated operator bench across finance, operations, marketing, and execution. Sessions align with the Vindtage Protocol™, keeping your Action Plan on track.

    • Two to four advisory calls per month

    • Async Slack access

    • Ongoing support on traction, GTM, prioritization, and operating decisions

    • Access to relevant BGGV operator expertise when useful

    • A consistent thought partner who understands the business over time

    • Make better decisions under pressure

    • Keep traction priorities visible

    • Reduce founder isolation

    • Pressure-test key moves before committing

    • Stay accountable to the operating plan

    • Bring operator judgment into the business without hiring full-time

    • You want experienced perspective over multiple months

    • You are navigating active execution or transition

    • You need sharper operating cadence

    • You are making recurring high-stakes decisions

    • You want an operator in your corner without adding headcount

You leave with: A standing operator relationship, not a one-time report, ongoing judgment on your business over time.

Add-On

1,500 USD

3 one-hour clinical interviews help complete the picture from the inside, revealing how the team experiences the business day to day, where pressure is accumulating, and what patterns may not surface in a single conversation.

This is the full range of the Vindtage Protocol™, designed to sharpen the Friction Map and show how culture, execution, and leadership are being felt across the organization.*

These interviews are evaluated by organizational psychologists and behavioral scientists, so the read goes beyond anecdote and into a more structured assessment of what is influencing performance, alignment, and decision quality.

This is especially useful ahead of a key hire. One wrong hire can distort communication, accountability, pace, and team trust far more than it appears at the time. The added interview layer helps surface those risks earlier, before they become expensive.

*$600 for each additional interview

This is where we start

Operator Bench

Fund-grade operators. No fund strings.

Original Phoenix runs on the same operator bench we built for the fund. Founders get that bench directly: people who've built GTM, finance, and operations at a scale most advisory never reaches.

If capital does come up, I make warm introductions on your behalf, debt or equity, whatever fits the moment. You stay in control of that conversation. It never becomes the price of this one.

Viktor
Lead Operator

Most founder advisory comes from people who've built at founder scale. I'm bringing a system, and the team behind it, from the heights your company is trying to reach.

Fortune 100 taught me what a company looks like at that scale. Not the vision, the machinery: how decisions get made when the founder isn't in the room, how GTM holds up past the first repeatable motion, what breaks when you add headcount faster than structure. Twenty years of that, internationally, across Samsung, BMW, Porsche, and eBay.

I cofounded Brand Troopers and built the Vindtage Protocol™, the diagnostic behind every tier on this page, because I kept seeing the same thing happen: the wrong problem gets solved twice before anyone names the right one.

I go deep on what's actually happening in your company before I recommend anything, then I stay close enough to catch problems before they compound. Not a report, then gone. Next to you.

Book an intro with me to see if Original Phoenix is the best fit.

It doesn't take an army to fix what's stalled.

It takes a solid read, sharp enough to know exactly who you need, when, and what to fix. Planned. Not reactive.

Original Phoenix runs on a growing bench of specialists in finance, marketing, and organizational psychology, brought in exactly when the situation calls for it, not by default.

Every founder can hire a contractor. That's not the gap. The gap is what's easy to miss from the inside. An outside read fills it. The Vindtage Protocol™ turns it into one plan the whole bench executes, so you're not re-explaining it every time.

That's not fractional support, that's a Fortune 100 workflow, run at your stage.